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Best Digital Marketing Services Providers for your Business

Finding the best Digital Marketing Services for your business is now easier with us! Compare prices, reviews, features, and get a free consultation to find the perfect fit.

Why Choose The Best Digital Marketing Agency in India?

Digital marketing services can make or break your business. It can help businesses develop online marketing campaigns to target audiences and improve bottom-line performance. A digital marketing company enables organizations to create a strategy to compete effectively and provides various advertising and marketing solutions.

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Frequently Asked Questions (FAQs)

  • A. Philip Kotler is the father of digital marketing as he gave many theories related to the domain and gave the subject a strong foundation.
  • A. The basic function of a digital marketer is to manage various digital channels to create brand awareness and increase lead generation for organizations.
  • A. The seven types of digital marketing services are as follows: Engine Optimization Pay-per-Click Social Media Marketing Content Marketing Email Marketing Mobile Marketing Marketing Analytics
  • A. Three different types of digital media are images, videos, and eBooks.
  • A. Digital marketing services pay well if you are professionally qualified and competent. Digital marketers can earn a fixed salary or charge per hour for customized services.
  • A. Return on investment or ROI is an important aspect of the digital marketing business. It helps you understand whether your business is getting a good financial return on your marketing campaigns.

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Digital Marketing Services Guide

What is Digital Marketing?

How much time do you spend on digital mediums daily? According to research, an adult spends more than 6 hours online per day. It involves the time spent searching important topics on different search engines, using social media platforms, etc. Both mobile and desktop-based devices are used in accessing digital media.

It gives a clear estimate of the power of digitization. But, while the developing countries are pushing their economies to the benefits of digitization, how is it useful for businesses? Digital marketing is a self-explanatory term that refers to digital mediums to market products or services on different platforms.

It cuts the issues in the traditional marketing strategies that stress the need for physical presence. The challenging times of the covid-19 pandemic further focus on the need for digital marketing companies to stay afloat in the markets. Coming back to digital marketing agencies, it is the basic concept of promoting the brand to connect with customers using the internet and other digital communications.

Hence, it is all about managing different online media channels to endorse services, brands, and goods. The traditional methods of marketing like ATL activities, BTL activities, etc., have limited reach. The same is effectively managed by the online marketing companies that present businesses of different sizes with customized best digital marketing companies.

Another big advantage of digital marketing services over traditional marketing is affordability. Traditional marketing spends on multiple promotional activities, organizing physical events, marketing materials, etc. There are no such expenses in a digital marketing company as everything is created and presented online only. Therefore, the affordable services of India’s best digital marketing companies offer considerable savings to the businesses along with internet marketing benefits.

You may be in the manufacturing, service industry, or a startup; no branch or type of business does not benefit from digital marketing companies. It is about promoting sales and creating brand recognition, offering content about products and services, and simultaneously adding to the business revenue. It further clears the pitch for the smooth launch of the new brands in the existing business. Let us know more about the need for the best digital marketing companies.

Why Your Business Should Be Using Digital Marketing Services?

Why Your Business Should Be Using Digital Marketing Services?

Once you’re clear with the concept of digital marketing, it is crucial to look at some of the associated figures collected from different sources of best digital marketing services.

  • More than 64% of digital marketers actively invest their time and resources in search engine optimization (SEO).

  • Local SEO searches starting with “Where to buy,” and “near me” have only increased over 200% in the past two years.

  • The mobile devices, excluding tablets, form about half of the global website traffic in 2019. 

  • More than 70% of digital marketers actively invest their time and resources in content marketing.

  • Facebook is the primary content distribution channel for marketers today.

  • Facebook, Instagram, and Twitter make a powerful trio for using social media platforms by digital marketers.

All facts and figures hint that multiple top businesses and the leading digital marketers are using different digital marketing services. So, why do you need these services for your business? Here are the top considerations that focus on the need for the best digital marketing company:

1. Reach the customers where they’re already:

They use multiple social media platforms and search engines for multiple uses. Reaching the customers on the same platforms and then offering them the best services and products makes it easy for your business to earn their trust. Hence, your customer doesn’t have to look out when they get all details near them only.

2. Quick and cost-effective strategies:

Top digital marketing companies in India offer cost-effective online marketing strategies for multiple businesses. Whether you’re a startup, small-medium enterprise, or a newly launched business branch, digital marketing offers quick results to all businesses. Hence, if you’re looking for something that offers an immediate boost to your business- digital marketing services are it.

3. Better return-on-investments:

The flexibility in investing in paid digital marketing campaigns like PPCs is further secured with the excellent return on investments offered by these strategies. All the services offered by the top digital marketing agencies have high conversion rates. It further improves the business revenue to significant levels.

4. Your competitors are already doing it:

The modern competitive world requires your business to stay a step ahead of your competitor. There are multiple players in the same niche business, and the biggest digital advertising companies offer the main advantage. It is not a wise decision to turn a blind eye to the top strategies used by your competitors. Keeping an eagle’s eye on your competitor’s activity ensures that you’re getting all information about their successful strategies. In addition, it is easy to skip the possible mistakes made by your competitor in implementing digital marketing strategies.

5. Establish your brand globally:

You may have started your business recently, and it is hard to stay in the markets. However, the internet has unified the world and has also paved the way for businesses to reach global recognition. It is easy to establish your brand globally with the help of the top digital marketing agencies. Global brand recognition makes the world aware of your products and services and attracts business opportunities and partnerships.

Online Marketing Services Proven to Increase Leads, Sales & Revenue

Online Marketing Services Proven to Increase Leads, Sales & Revenue

Digital marketing services offer advantages in multiple forms that can be best understood in lead generation, increasing sales, and hence revenue.

1. Leads generation:

The process of identifying, attracting, and transforming different online users into prospective customers comes under lead generation services providers. It is not a single-day job but a part of the entire digital marketing agency process. It requires the help of online channels like PPCs, email campaigns, content marketing, etc. The advertisements on different search engines and other social media platforms are the simplest way to attract leads from top digital marketing agencies in India.

Another great path to attract convertible leads includes content marketing that creates gated content and then is circulated to reach the audience through different channels. This gated content shares valuable information with the audience and helps businesses establish brand legitimacy at no additional costs.

Another way that the best digital marketing firms adopt to generate valuable leads is multiple events hosting that gives businesses a great chance to interact with their prospective customers. The interested customers can leave their details after the end of the event, and the same is then contacted by the sales and marketing team.

2. Increasing sales:

Increasing the business’s sales may seem like the only goal of any digital marketing service. So, how do businesses reach this step using the different digital marketing services? Again it is a process that requires dedicated time and resources. It starts by optimizing the website based on SEO. This first step helps gain the customers’ attention as your business website is in the top search results.

The next step is to know about the targeted audience and know their points of concentration. The best online marketing firms first conduct surveys, collect business data, and then study the customer preferences. It helps to get to the customer preference channels. The concentrated areas thus evaluated are then provided with the highlighted CTAs for quick actions. 

The next step to sales is to perform dedicated A/B testing to generate the most conversion rates. The automation and tracking of different marketing campaigns not only increase sales but offers the best customer engagement. The content marketing strategy further attracts the customers to generate traffic to the business’ website. Sales are automatically increased when the last but not the least-the remarketing campaigns are made an integral part of the best digital marketing services.

3. Increasing business revenue:

The digital marketing service provider promises to bring home excellent business revenues by promoting sales and marketing together. First of all, it is all about the business and its professional profiles. Like an individual creates a social media profile, the same are created for businesses by the best digital marketing company. Once the business profiles are created, the next step is to create meaningful content on these profiles.

This content creation helps in improving customer engagement with your business accounts. Once the customers follow business profiles, it becomes easy for businesses to put them in these leads in their sales and marketing funnel for targeted marketing campaigns. This is followed by the diversification of the platforms that comes with multiple marketing benefits to businesses.

The different types of digital marketing agencies work in collaboration to generate business revenue. At the same time, it is all about increasing potential sales leads after nurturing and generating excellent business revenues from the same.

Thus, the best digital marketing services work dedicatedly to generate great leads, increase sales, and drive business revenue to new heights.

Types of digital marketing services

Types of digital marketing services

Many businesses are already aware that digital marketing services are of different types. It is crucial to understand the details about the different types to make the right selection.

1. Search Engine Optimization (SEO):

The goal of the SEO service provider is to get you ranked in the top search results of different search engines like Google. It is ensured by content indexing, good link structure, keyword planning, and keyword retargeting. Search engine optimization helps businesses get the attention of customers who’re already ready for sales. With improved rankings, it becomes easy for businesses to add some good leads to their sales funnel.

2. Pay-Per-Click (PPC):

It refers to paid advertisements on different digital marketing platforms. It is a sure-shot way to increase website traffic, and the best part is that businesses have to pay only for clicked advertisements. The flexibility to start from any budget for PPCs makes it convenient for businesses of all sizes to unleash the potential of the latest Google AdWords. All the results or clicks from the PPC service providers are directed to the business’s official website.

3. Social Media Marketing:

The world uses multiple social media marketing companies that make it necessary for businesses to promote their products and services on these mediums. It is easy to attract a customer when they are already on the platform. It starts from post creation, interacting with the audience on social media, and getting the best feedback from social media analytics.

4. Content Marketing:

Customers are looking for crisp and informative content while searching for the leading services and products from different companies. Content marketing agencies work hard to convert your reader to your prospective audience. The development of a sustainable and trusting relationship may not only increase sales but increase sales frequency. In addition, it further supports other marketing types like PPC, SEO, etc.

5. Email Marketing:

Emails may seem an outdated concept, but it is still a powerful tool for leading businesses, and hence email marketing services providers are a core part of digital marketing. It helps create compelling marketing campaigns, analyze customer interactions, and make strategic digital marketing decisions based on the results. It is further super-easy to customize the emails, create a sense of urgency for the customer, and the audience can even set their preferences for different types of emails.

6. Mobile Marketing:

A large chunk of the audience of any business is accessing the products and services from mobile internet only. Hence, businesses must focus on mobile marketing that offers curated content for the customers accessing business websites and services from their mobile devices. Mobile marketing further understands customer behavior and then offers high-end customized services.

7. Marketing Analytics:

It is crucial to track the best digital marketing services to ensure flexibility in the system and get the best out of these services. The dedicated marketing analytics tools do the same by offering the customer behavior details at a very high level. All different online marketing campaigns can be designed according to the results from these marketing analytics.

How Much Does Best Digital Marketing Services Cost?

How Much Does Digital Marketing Services Cost?

After knowing about the definition, business benefits, and multiple types of digital marketing services, the next big question for businesses is cost. The operational costs of these services vary from the type of business to the size of the business. While going by the average costs, the cost of the best digital marketing services ranges from $2,500 to $12,000 monthly, $50 to $500+ hourly, and from $1,000 to $7,500 on a project basis.

Let us have a detailed look at the costs of the biggest digital advertising companies based on different services:

  • Search Engine Optimization (SEO): Its cost varies from $500 to $20,000+ monthly depending on the type and features of the services.

  • Social Media Marketing (SMM): Its cost varies from $250 to $10,000+ monthly depending on the type and features of the services.

  • Email Marketing: Its cost varies from $300 to $5,000+ monthly or $0.1 to $0.5 per email, depending on the type and features of the services.

  • Pay-per-Click Advertising (PPC): Its cost varies from 5%-20% monthly of the ad expenditure depending on the type and features of the services.

  • Website design (SEO): Its cost varies from $2,500 to $100,000+ monthly depending on the type and features of the services.

While the costs of the different digital marketing agencies are clear, it comes to the businesses to curate their budgets for the same services. It is the companies’ decision, but before deciding on the figures, it is crucial to understand the details about these costs.

Global digital ad expenditures are set to reach $389 billion by 2021. The average digital marketing agency costs range from $30,000 to $145,000 yearly. So, what are the factors that help any business decide the annual digital marketing services budget? These include:

Factors to Decide the Annual Digital Marketing budget

  • Flexibility: Before even starting to spare a few fortunes for the digital marketing costs, it is mandatory to understand that it should be flexible. Digital marketing services are highly dynamic and depend on the changing trends.

  • Required services: Digital marketing services are not about selecting random services but finding the ideal matching services according to your business or niche. Hence, before starting to spend on it, it is important to select the required services.

  • Consistent monitoring: While it may not directly impact the costs of top digital marketing agencies, the options of consistent monitoring ensure the functioning and possible changes as and when required.

5 Top Digital Marketing Companies in India

Top 5 Digital Marketing Companies

It is time to have a look at the available options in top digital marketing agencies in India. So, below is the detailed list of the five top digital marketing companies in India:

1. Bonoboz Marketing Services:

Bonoboz Marketing Services offer end-to-end digital marketing services, including overall digital marketing campaigns, social media services, campaign management, email marketing services, PPC management, Search Engine Marketing, and SEO services.

The company claims to be associated with the top brands and offers a proven track record of digital awareness, engagement, and revenue. In addition, it uses much-trusted cloud technology to offer the benefits of storage and other services to all users. The flexible services of this company are ideal for small enterprises, startups, and top digital marketing agencies. 

The pricing plans of the Bonoboz Marketing Services are available on a request basis only.

2. Dean Infotech:

Dean Infotech is another top-ranking digital marketing services provider in the industry for the last 22 years. It has worked with multiple SMEs and Fortune 500 companies and has a long clientele list of 450+ businesses.

The company banks its digital marketing services on the innovative ideas of its experienced workforce and has won multiple awards for its creative and result-driven strategies. The quick turnaround time and a wholeheartedly working customer support team over around-the-clock assistance to clients from the United States, Australia, the United Kingdom, and India.

The pricing plans of the Dean Infotech are available on a request basis only.

3. AIS Technolabs:

AIS Technolabs is another leading digital marketing services company that offers full-fledged IT consulting to different clients. The company leads the top digital marketing agencies with its trendy and original designs, secure and scalable technologies, clean coding, and timely delivery of projects.

The company is ISO 9001:2008 and ISO 27001:2013 certified, with more than 80% customer retention. The company offers customized digital marketing apps and helps businesses get timely advice on their existing digital marketing strategies.

The pricing plans of the AIS Technolabs are available on a request basis only, while it does offer a free quote on request.

4. Studio45:

Studio45 is another best digital marketing company in India that offers a range of services, including SEO services, SMM services, PPC services, PSD to WordPress services, PSD to HTML services, and customized e-commerce solutions.

The company has been offering digital marketing services for over a decade and credits its simplistic yet effective approach for a successful partnership with multiple businesses. The strategy eliminates the quick or volatile results and goes with the evaluation, focusing on the target and patiently waiting for the website to gain a stable online ranking.

The pricing plans of Studio45 are available in three different types. The standard plan costs INR 10,080 per month, the premium plan costs INR 19,440, and the premium plan offers unlimited features at INR 36,000 monthly. 

5. CSS Infotech:

CSS Infotech is another best digital marketing company leading IT company offering various digital marketing services that include many in-demand services like SEO, PPC, and dedicated internet marketing agency. 

The company relies on its dedicated digital marketing professionals to establish itself. On the other hand, there is no equilibrium between online advertising firm and offline connections. Its improved campaign process, custom-made communication channels, excellent reporting tools, etc., are a part of its digital marketing strategy. The company further offers an in-depth comparison of the internet marketing agency programs and media expenses.

The pricing plans of the CSS Infotech are available on a request basis only while it does offer a free quote on request.

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Nikita AgarwalBy Nikita Agarwal | Last Updated: December 09, 2021

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